Archives for May 2019

May 27, 2019 - No Comments!

What Deadpool Can Teach You About Product Design.

If at first you don’t succeed, try, try again… unless you’re the Fantastic Four.


Hey you. Yeah YOU! The one reading this ridiculous article. Deadpool here, disguised as a Creative Director named Seth Louey. Thought I’d share my insights on how I can teach you about some simple lessons of product design courtesy of 20th Centry Fox.

Backstory: A long time ago in a galaxy far, far away… 2009, 20th Centry Fox decided to unleash me into the cinematic world of X-men Origins: Wolverine (with that hunky Hugh Jackman). And that’s where today’s lessons come from kiddies.

What Deadpool Can Teach You About Product Design. 1

Always put your community first!

Before you do anything, drill into that skull of yours that if you consistently put your community first, everything else will follow. Your users might not know exactly what they want, but that doesn’t mean that you shouldn’t listen to what they are saying. I learned that from James Earl Jones when he was whispering sweet nothings to Kevin Costner in a corn field… If you build it, they will come.

What Deadpool Can Teach You About Product Design. 2

Remember that time Fox sewed my mouth shut? I’m not called a “merc with without a mouth”. That’s just silly. The outcome was years of fans not trusting in Fox to produce quality projects… *cough* *cough* Fantastic Four Reboot.


Quality team members are awesome! You should get some…

Having a team of trusted members who can keep the product in line is a must! They give you feedback, they help brain storm, and they can be brutally honest when you need them to be.

What Deadpool Can Teach You About Product Design. 3

A dedicated team with passion for your end goal with help you push that rock up the hill. You have to trust in them with your chimichangas though. Mmmm… chimichangas!


Sustain a long-term vision

Goals are fun and small goals get the product past that pesky MVP, but always have that long-term vision of the product on your mind. Just don’t lose your head over it or you’ll end up in the dirt and not shipping. Not cool Mr. Hood!

What Deadpool Can Teach You About Product Design. 4

Design does matter

No one likes to look at poop! Plain and simple. Quality UX and UI combined can be a ‘killer’ team to ‘execute’ a successful product. BUT, there’s no point for all of the bells and whistles if your product doesn’t function properly.

What Deadpool Can Teach You About Product Design. 5

Spend the time to go over what your product should do and how it should function. Then move to how good looking he is… Man, that Ryan Reynolds…*cough* I mean, the interface! Quality design gets your community coming back and not looking for alternatives. Write that down, well remember that then.


Fail until you get it right

Failure can be a good thing, but you have to learn very quickly from your mistakes or else you will lose the trust of your community. With failure, comes iterations and with multiple iterations, most people will forget about the ‘Origins’ of how you started. Crossing fingers!

What Deadpool Can Teach You About Product Design. 6

Do your research and learn from your mistakes. It will pay off in the end! Yes, that was a poop joke…


Keep it simple, stupid

Do I really have to say this? I feel like this statement is a no brainer! So many people fail with trying to keep a product design simple. That’s because it is extremely difficult, but not if you pay attention.

Do you really need to teleport, shoot lazers out of your eyes, have two katana blades come out of your friggen hands, AND heal really fast? Sounds like a recipe for disaster to me…

Good thing you can Fail until you get it right!

What Deadpool Can Teach You About Product Design. 7

Note: All images are property of Fox and are not to be sold, traded or given away. Any copying (oops), manipulation (oops), publishing (oops), or other transfer of these materials, except as specifically provided in the terms and conditions of use (oops), is strictly prohibited but are sexy as hell.

Published by: sethlouey in Design
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May 26, 2019 - No Comments!

Startup Lessons from Working on a Farm

I grew up in one of the most northern parts of New York, called North Bangor. It’s a region that’s a barren wasteland to the startup industry. Livestock outnumber the people and your first job at the ripe age of “walking” is working on a farm.

It’s extremely tough work and it’s an even tougher lifestyle.

Even though the tech industry might not relate to the old ways of farmers, we should evaluate those old lessons to become better.

“Farming is a profession of hope” ~ Brian Brett


Shoveling shit is an everyday job… Get used to it!

Let’s start with the basics here. I think this lesson goes without saying, but if you’re not into the everyday hustle, you’re more than likely going to fail with your startup.

In every startup, there are always those trivial tasks that you have to deal with on a daily basis. No one really wants to do them, but they are necessary for your startup to become successful.

Either you want success or you don’t. You decide.


Have grit because there 'ain’t' no crying in farming.

You think that your startup is hard? Try farming. No seriously… try it. It will give you a whole new perspective on life.

While you’re drinking that mocha frappu-bullshit and sitting on your ergonomic chair in an air conditioned office, there’s a kid half your size slinging hay bales in a loft that’s hotter than Texas for a measly $8 per hour.

What will separate you from the pack of hungry startup enthusiasts is grit. Learn how to have thick skin and how to bounce back when you fail. Because more than likely, you will fail at least once.


Livestock rely on you and so do your users.

Want to only work 9–5, Monday through Friday, and have multiple vacations a year? Sounds like heaven to me. Well guess what? The farm’s not going to run itself.

Farming is a 24/7/365 job and so is your startup. Part of startup failure isn’t just about poor product or market fit, but because you leave the office at 5, take 3 coffee breaks, and an hour for lunch. WTF!

“If you live for the weekends and vacation, your shit is broken.” ~ Gary Vaynerchuk


Work hard, but efficient

On a dairy farm, you have to wake up at 4:30 AM for morning chores and then go right to milking 300+ cows. This happens twice a day. Everything in-between is either more chores, field maintenance, farm upkeep, crops, or business to keep the farm running.

Efficiency is key for a farmer to be able to handle everything for 365 days a year. The same goes for anyone in the startup world. Look at your process and continue to evaluate your output. Your process is never 100% perfect!

When you plan your startup process, you’ll receive a higher quality and more efficient product. By dedicating your time to doing a job correctly and efficiently, you are more likely to get your desired results.


Your tools can kill you if you don’t know how to use them

I grew up with grandfather who lost his arm to a farm accident (and he could still outwork most men). This would be one of many accidents that would happen to my family. Some not so serious and others… fatal.

Even though you might not lose your arm to a chatbot or a task management tool, you can still bleed out by being unproductive.

Ok, so what are you saying, Seth? Tools can hurt productivity? The short answer is, YES!

If you’re going to use tools to help run your startup, at least do some research before you spend all of your time testing them out. After research, test them out with a select few. Don’t be distracting your team from the core goal of your company to “try” out a new app. There are features to be built!


Thanks for reading! If you liked the story, feel free to share with the buttons below.

These are a few lessons that I’ve experienced in my time with startups and I hope this inspires you. If you ever need any help with product design, I’m always here.

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Published by: sethlouey in Entrepreneurship
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